Announcing strike.me by Zap

My strike.me page 🙂

The Story

We live in a world where various content distribution platforms live in the palm of our hands. Over recent years, this has resulted in consumer preferences shifting away from mediums like radio, TV, magazines, and newspapers and into newer mediums such as social media, blogs, apps, and the internet at large. In turn, this gave rise to the digital content creation market where monetizing the individual is a growing phenomenon and an exploding industry. We are seeing YouTubers, gamers, Instagram influencers, adult film actors/actresses, etc. become the brand.

  • Over 2 million blog posts are published on the Internet every day.
  • 1 billion stories are shared through Facebook products (Facebook, Instagram, etc.) every day.
  • Over 300 hours of video are uploaded to YouTube every minute.

The Money

Tips and donations are a popular, albeit new revenue model for independent content creators. In light of creators seeking alternative forms of compensation outside of advertising, the tipping economy has emerged as a viable solution. This is particularly important when considering a central third-party may have control over how you monetize. Consumers are more than willing to personally support their favorite content creators. The well-known problem is how exactly content creators accept payment, especially considering their audience is spread all over the world.

  1. Compatibility
  • In order to tip someone without prohibitive fees, a user needs to be on PayPal already. Venmo users cannot pay PayPal users, CashApp users cannot pay Venmo users, and Zelle users cannot pay CashApp users. This is very limiting to the audience, especially on a global scale.
  • PayPal’s fees frequently price out smaller merchants and murder the micropayment economy. Currently, online transactions cost a merchant 2.9% + $0.30 if the payment is coming from within the U.S. and 4.4% + $0.30 if the payment is coming from outside the U.S. This fee structure obsoletes the micropayment economy entirely.
  • Arguably the biggest issue is PayPal’s stance on who they serve on their platform. In November of 2019, PayPal removed support for over 100,000 PornHub performers. Currently, PornHub recommends users to pay models through bank deposits, requiring users to enter their beneficiary name, ABA Routing number, and Account number to make a donation.

The Product

Ever since Bitcoin’s inception, it has been touted as the solution to internet commerce. A natively digital asset that is inherently global, comparatively free, instantly settles, where users can send both micropayments and large amounts. A streamer in the US can get tipped $1.00 by a fan in Russia instantly with no charge. Right?

strike.me

With strike.me, the goal is simple: we want to give the content creators of the internet the ability to be a merchant to everyone in the world. Anyone in the world looking to tip you can download any compatible application, scan the QR code, click pay, and you get fiat in your bank account.

How it works

Every single Strike user has a strike.me page created for them when they create their account. Inside of Strike, you can navigate to your profile where you can adjust your username, profile picture, description, and whether or not your page is public.

strike.me/jack

What’s Next

The ability for those on the internet to accept payment from anyone in the world, as fiat in their account, instantly and with no fees is a major step forward for the digital content creation market.

Thanks

Alright, friends, that’s going to wrap up today's updates. I am excited to see existing Strike BETA testers turn on their strike.me page and start accepting tips! Tweet me your strike.me page, I’ll send you a tip 😃

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